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Ease Of Customization Driving Automation Partnerships


Ease Of Customization Driving Automation Partnerships

It is impossible to have ready-made products that tailor to every enterprise requirement, and creating customized solutions will drive partnerships.

With Wissam Youssef, CEO.

CME specializes in business process automation, providing a multitude of bespoke solutions that cater to specific client requirements and leverage new technologies like Artificial Intelligence, Optical Character Recognition, the Internet of Things, and more. For example, a smart infrared thermometer coupled with image recognition helps automating food safety processes by identifying the products and their temperate range for compliance purposes.

For medical claims, the HIIP platform automates pre-authorization and approval management, benefitting administrators, claimants, and insurance companies. There are several other prominent CME automation solutions, including credit cards enrollment, radiology process, data governance in energy, and telco billing reconciliation.

There are two business processes automation priorities that organizations commonly identify – efficiency and cost reduction. These apply to every industry, and both are vital to sustainability. For example, automation eliminates manual efforts and human error. Whenever things are done manually, there is a higher probability for mistakes and automation prevents such instances.

There are also common sub-objectives, such as compliance. Irrespective of sector, regulators have specific parameters that must be adhered to, but organizations cannot meet them solely through human interactions with systems. Crucially, digitalization transforms business and operating models, implementing workflows and governance to ensure objectives are met.

Digitalization transforms business and operating models, implementing workflows and governance to ensure objectives are met.

The main business processes automation challenge is existing legacy systems. The majority of today’s enterprises have been attempting to implement IT strategies for a long time now. Because they implemented different approaches, this resulted in legacy systems with basic workflows and functions.

However, such systems cannot achieve scalability, co-exist with new technologies, reduce the probability of human error, adhere to the latest compliance regulations, or automate advanced workflows.

Furthermore, it is not easy for employees to transition to a new system, resulting in internal resistance. Therefore, everyone must be aligned with organizational goals and support automation.

CME has various automation use cases. For banking, the company has a mobile app for credit card enrollment, with the application, data consent, and verification stages automated. Users scan their ID, get geo-located to avoid entering their details manually. Background checks attain accurate information and are integrated in real-time with third-party systems.

Another example is the school management system for teachers to communicate better with families. CME digitized this process using tablets and phones, enabling teachers to send information to parents within minutes. Besides access to information, consistency, and productivity, parent relationships and administration visibility have also become more robust.

Besides access to information, consistency, and productivity, parent relationships and administration visibility have also become more robust.

In most cases, CME applications are developed from scratch and the main enabler is the company’s partnership with Microsoft. From a CME standpoint, this ensures specific requirements are met and particular workflows automated. Some tools are also leveraged through other market leaders.

For example, some companies use SAP or Oracle systems, with partners of choice really depending on their capabilities, requirements, and the industry in question. It’s impossible to have a ready-made product that tailors to every enterprise requirement, and creating customized solutions for a specific enterprise or persisting challenge will always drive principal partnerships.

CME works with end users in various verticals, all of whom use the company’ products and solutions to automate their business processes. For example, medical clinics implemented automation for radiologists to make accurate patient assessments and prioritize flows.

The smart infrared thermometer is used in the food supply chain solution in +40,000 restaurants to check products temperature, take corrective actions, and comply with regulations. The telecom phone billing solution is used by +40 million subscribers.

In the energy sector, real-time and secured data processes were automated. CME automation solutions span across several industries including banking, insurance, telecommunications, utilities, food, education, healthcare, retail.

This interview article was published in EC MEA – April 2021 issue.

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