Reimagining Mobile And Entertainment Technology In 31 Countries
Telecom
Reimagining Mobile And Entertainment Technology In 31 Countries
- Context: A global mobile network operator and home entertainment provider, serving more than 18 million subscribers across 31 countries, needed to continuously evolve its digital platforms to deliver competitive user experiences at scale.
- Challenge: Rapid time-to-market, cost efficiency, and the ability to adapt to the unique constraints of remote and emerging regions were critical requirements. Existing systems needed to evolve while supporting large subscriber volumes, diverse devices, and varying infrastructure maturity across markets.
- Solution: We delivered mobile, web, and backend solutions while proactively contributing new capabilities, proof-of-concept innovations, and platform enhancements across the client’s ecosystem.
- Impact: Uptime increased from 85% to 99.9%, network throughput improved by 1800%, and total transactions scaled 30× across 31 markets.
What We Did
As an extension of the client’s IT team, we have supported ongoing operations while continuously delivering new digital capabilities across mobile, web, and backend systems.
Self-Care Application (Mobile and Web)
We designed and developed a comprehensive subscriber access and management application to support core customer interactions.
- Defined the overall technology architecture
- Designed and implemented the user interface
- Developed backend services to support subscriber management
- Integrated essential systems to enable end-to-end functionality
Sports Entertainment Mobile Applications
To support sports-focused content, we delivered a mobile application experience centered on usability and personalization.
- Developed the front-end of a dedicated sports mobile application
- Prioritized user experience and intuitive navigation
- Enabled personalization and customization features
TV Mobile Applications
We delivered mobile applications to support the client’s TV services across multiple target markets.
- Developed the front-end of the TV service mobile application
- Ensured robust performance across devices and regions
- Delivered consistent user experience and content coverage
Customer Experience and Loyalty
To strengthen customer engagement, we introduced gamification into the digital ecosystem.
- Developed an innovative rewards service within the self-care application
- Leveraged gamification elements to increase engagement
- Designed the solution architecture for flexibility and scalability
- Enabled seamless integration with third-party services
Identity Service Solution
We implemented a centralized identity platform to simplify access across applications and enable secure integrations.
- Introduced single sign-on (SSO) across multiple applications
- Implemented support for OAuth 2.0 protocols
- Enabled secure exposure of services to third-party applications
- Protected user resources while expanding integration potential
USSD Menu Manager
In markets where USSD remained a primary interaction channel, we modernized how services were managed and delivered.
- Developed a centralized USSD Menu Manager
- Enabled rapid design and publishing of USSD menus
- Improved flexibility and responsiveness to changing user needs
- Simplified management of subscriptions and line services
Legacy Application Enhancement and Support
Alongside new development, we supported and enhanced existing systems built by other vendors.
- Provided ongoing support for provisioning systems
- Maintained and enhanced catalog management platforms
- Supported lifecycle engine systems
- Ensured continuity and stability across legacy applications
The Impact
The long-term partnership delivered measurable improvements in performance, scalability, and system reliability.
- Uptime increased to 99.9%, up from 85%
- Network throughput increased by 1800%
- Total transactions increased by 30×
- Improved customer experience across mobile and entertainment services
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